The Journal
Notes on fragrance
Guides, tips and behind-the-scenes from our Karachi studio — for perfume lovers and future brand founders.
20 September 2026 · 6 min read
How to Start Your Own Perfume Brand in Pakistan (2026 Guide)
From choosing scents to printing labels — a practical, step-by-step roadmap to launching a private-label perfume brand with as little as 50 pieces.
Read article →0212 September 2026 · 4 min read
Concentrated Perfume Oil vs Eau de Parfum: Which Lasts Longer?
Why alcohol-free concentrated oils outlast many sprays in Pakistan’s heat — and how to wear them for maximum projection.
Read article →032 September 2026 · 4 min read
UV DTF Stickers: The Secret Behind Luxury-Looking Perfume Bottles
Raised gloss, metallic gold and waterproof finishes — why UV DTF labels have replaced paper stickers for serious perfume brands.
Read article →